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About Victor
More About Vic
Current Position Former Positions Education B.S. Finance, 1988 Overview:
Since he was 21 years old, Mitchell has been self-employed, launching one successful business venture after another. By 1991, he was operating a full-service business, Advantage Cellular, and over the proceeding years won numerous awards for both growth and innovation. After the company was successfully sold to Verizon Wireless in 1995 (formerly AirTouch Cellular), AT&T Wireless began courting Mitchell to move to the Colorado market to replicate his success. Mitchell moved to Denver in January 1996 and began what has become one of the largest and most successful wireless distributors in the United States. Mitchell's concept was to assist "mom and pop" retailers by aggregating their selling power to procure favorable fees and rights from the national service providers. After years of dramatic growth and profitability, including several diverse acquisitions, the Advantage companies were successfully acquired by a group of private investors in early 2004. At the time of the acquisition, thousands of retailers sold under the Advantage Wireless umbrella including 114 Advantage Wireless branded locations. The firm today operates in over 32 cities across 30 states. In addition, Advantage Wireless' employees profited millions through an Employee Stock Ownership Program Mitchell had implemented.
Mitchell's latest venture came about in late 2003 when he acquired a wireless data service provider which was then on the verge of its third bankruptcy within 6 years. After acquiring the company — Ricochet Networks, Inc. — Mitchell streamlined the company’s financials, and repositioned it to suit Homeland Security applications rather than consumers. Four months after Mitchell acquired Ricochet, the company turned its first profit since its inception in 1997. It was successfully acquired by Young Design, Inc. (NAS: YDIW), a nationwide wireless infrastructure company, in June of 2004.
Mitchell and his respective companies have consistently received recognition from both within and outside of the wireless industry. In 2000, Advantage Wireless, Inc. was named the prestigious "Colorado Small Business of the Year" by the Denver Metro Chamber of Commerce. The Denver Business Journal also named Mitchell in the "top 40 under 40" for business executives of Colorado and Mitchell was a finalist in Ernst and Young’s nationally recognized "Entrepreneur of the Year" contest. Mitchell has also been featured on CNN and in Entrepreneur magazine.
Mitchell, a married man with three children, resides in Castle Rock, Colorado. Both Mitchell and his wife Amy are active in community service. Mitchell is currently an active director on San Diego State University’s Business College and Entrepreneurial Management Committees. Vic also serves on the Colorado Commission on Higher Education Advisory Committee. Vic and Amy are involved with Project Lifesaver, a non-profit that provides tracking devices for Alzheimer's patients and autistic children that have a propensity for wandering. Vic is also a current member of the Kiwanis Club of Castle Pines and the Rotary Club of Castle Rock. Mitchell is also is a former board member of the Denver Metro Chamber of Commerce, the nonprofit group Ready to Work Strive, and the Better Business Bureau. Mitchell also served in the 2000 Capitol Conference in Washington D.C. on behalf of U.S. Senator Wayne Allard. Amy is a former member of the Denver Junior League and a Sunday school teacher. Mitchell is an avid tennis player, enjoys traveling and skiing, and is a devoted father to his son and two daughters. The Mitchell family is a long standing member of Saint Thomas More Church in Centennial.
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